When designing a swimming pool area it is a good idea to keep in mind what design elements you can add to you facility to raise your ADR. There are many features you can add to a facility to attract different age groups and special interest groups, from hockey teams to birthday parties or families with young children. Maybe your hotel is located near an airport or in a downtown location where your customers are mostly business clients. All these factors should be taken into effect when choosing your facility elements. Serenity Pools & Hardscapes Inc. has had the opportunity to design and construct hotel recreational facilities for various types of hotel Brands such as Marriott, including Fairfield Inn & Suites, Courtyard Marriott, TownePlace By Marriott, as well as Intercontinental Hotel Group (IHG) and Best Western just to name a few.